Social Engineering Theories
This video covers several useful theories and principles used in social engineering. Think of it as building blocks that can be used. Quite a bit of this comes from scholarly work in psychology. It contains brief overviews of specific topics, definitely look into it more for a better understanding. This video was produced for academic purposes for identifying Social Engineering practices. This is not an endorsement of any illegal activity.
I think the part from 8:22 on is the most informative since it comes from a research paper I found specifically about social engineering attacks.
Covers:
+Mere Exposure Effect (0:47)
+Theory of Planned Behavior (4:04)
+Modes of Communication Styles (meh)
+Anatomy of Social Engineering Attacks (8:22)
*Principles of Persuasion (Authority, Reciprocity, Conformity, Commitment, Scarcity) (9:04)
*Frequency of Persuasion Principles used (16:23)
*Number of steps used before compliance (17:51)
*Occurrence of principles by steps before compliance (17:51)
This video is about twenty minutes long in a lecture like format. It introduces the ideas above,and some of the connections between getting compliance in a cyber security context, advertising, and a little about affecting wide spread social change. It's more of a tools in a tool box type thing than a how to do type presentation.
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